Offer and funnel strategy
We sharpen the proposition, map the customer journey and decide what should happen at every stage.
Services
An always-on AI Employee. One connected growth system.
Smash AI combines a 24/7 AI Employee, a bespoke CRM and three levels of service—from the complete platform to fully managed Meta growth.
Meet your AI Employee
Always on. Fully briefed. Ready to respond.
Your AI Employee is trained on your approved business knowledge—your website, services, offers, FAQs, processes and escalation rules—so prospects receive an immediate, useful answer at any hour.
Responds 24/7No waiting for the office to reopen.
Works across channelsInstagram, Facebook, WhatsApp, live chat and more.
Qualifies and booksCaptures intent, answers questions and moves people to the next step.
Knows when to hand overEscalates sensitive, complex or high-value conversations to your team.
● ONLINE 24/7
One knowledgeable voice across every connected conversation.
Every enquiry can be captured in the bespoke CRM with its source, context, answers and next action attached.
WhatsAppInstagramFacebookLive chatand more
Availability depends on connected channels and approved account access. Responses follow the knowledge, guardrails and escalation routes agreed during implementation. Usage charges are separate.
What is included
Everything needed to attract, respond and follow up.
Meta lead generation
Campaign planning, audience strategy, creative direction, implementation and ongoing optimisation.
24/7 AI Employee
Instant, informed responses across Instagram, Facebook, WhatsApp, live chat and more, using approved business knowledge and human escalation routes.
Opportunities and pipeline
Manage leads, stages, owners, opportunities and next actions in the bespoke CRM.
Email and social marketing
Create email marketing campaigns and plan or schedule content through the Social Media Planner.
Conversations and unified inbox
Handle direct conversations and bring Facebook and Instagram messages into one workspace.
Calendar booking and mobile CRM access
Give leads a simple booking page, synchronise team calendars, and automate confirmations, reminders, rescheduling and structured follow-up. Manage conversations and appointments from the mobile CRM app when you are away from your desk.
Reputation and reporting
Request and monitor reviews, track performance and refine campaigns around genuine conversion data.
CRM Knowledge Hub and training
Access 7 step-by-step tutorial videos covering the included CRM, marketing and communication tools.
Done For You value
Compare like with like: a fully managed growth service, not a software subscription.
The £1,497 Done For You package includes the complete platform, AI Employee, weekly strategy, content support and end-to-end Meta management.
£1,497Done For You per month + VATPotential saving from £796/monthCompared with a separately sourced equivalent from £2,293/month
CapabilityStandalone exampleFrom / monthDone For You
Meta lead generation & managementMASpecialist Meta agencyfrom £1,000Included
Connected CRM and marketing tool stackSWMultiple software toolsfrom £393Included
Content editing and creative productionCCSeparate creative supplierfrom £500Included*
Weekly strategy, reporting and optimisationSTFractional marketing supportfrom £400Included
Consolidation, automation and a 24/7 AI Employee—without Meta ads management.
Everything in CRM Essentials plus collaborative campaign strategy and optimisation support.
Everything in Done With You plus full account ownership, content support and weekly direction.
Illustrative comparison reviewed 23 August 2026. Standalone figures are indicative entry-level benchmarks for separately sourced software and specialist services, not supplier quotations. Actual scope and market prices vary. Content creation requires appropriate supplied media assets. VAT, Meta advertising spend, usage charges, overages and work outside the agreed scope are excluded.
Choose how we work together
Three levels of support. One connected system.
Every package includes the bespoke CRM and your 24/7 AI Employee. Each step adds more strategy, campaign support and ownership.
Your always-on CRM team-mate
£397/ month + VAT
Setup: £250 + VAT
For businesses that want the complete connected platform without Meta ads management.
- 24/7 AI Employee trained on your approved business knowledge
- Instagram, Facebook, WhatsApp, live chat and connected-channel responses
- Bespoke CRM, pipeline, forms and calendar booking
- Email marketing, social planner and reputation management
- Essential automations, reminders and unified conversations
- Initial configuration, training, Knowledge Hub and standard support
Build and grow together
£797/ month + VAT
Setup: £250 + VAT
Everything in CRM Essentials, plus:
- Collaborative Meta campaign strategy and planning
- Offer, audience and customer-journey guidance
- Campaign implementation shaped with your team
- Creative direction and optimisation support
- Performance reviews and ongoing guidance at agreed intervals
- Shared lead-quality feedback across ads, conversations and bookings
We manage the momentum
£1,497/ month + VAT
Setup: £497 + VAT
Everything in Done With You, plus:
- Weekly progress and strategy calls
- Total Meta account and advertising management by Smash Agency
- Content creation from appropriate supplied media assets*
- Proactive creative testing and campaign optimisation
- Actively managed lead-quality feedback loop
- Performance reporting with clear next actions
*Content creation requires appropriate, usable brand and media assets supplied by the client. Meta advertising spend, message/call/AI usage charges, VAT and work outside the agreed scope are separate.
Ready to see it working?
Turn more enquiries into useful conversations.
Book a practical 30-minute Zoom discovery and demo call.